A different kind of financial technology company

Pushing the industry forward since 1999, Praxell offers innovative cloud solutions for branded payment programs.


Praxell began as a provider of branded, digital payment solutions in 1999. Inspired by the vision of a cashless society, we have built a cloud based technology platform that can easily provide payment solutions to many verticals. Our passion for building scalable, custom financial technology solution has pushed us many times into the edges of innovation in the payments space. With a deep appreciation of partnering with service providers, and a respect for their customer relationships, we have built a platform that creates private label financial solutions while focusing on transparency and access. Over the years we have been a trusted partner to hundreds of clients. We have provided access to tools that make their businesses work. We have introduced innovative features like real-time reporting, data analytics, Federal Benefit enrollment, custom mobile applications, Debit ID cards, and many more. Our program management platform is an industry leader and in the center of our value for customers. Today, Praxell offers complete solutions for many businesses, from financial institutions to merchants and service providers. After launching hundreds of custom card programs, we have done it again - we are now launching a fast onboarding process that will allow our partners to access financial solutions faster and easier than ever. At Praxell we are always eager to innovate and bring more solutions to this growing mobile electronic payment industry. Check back with us to see where we go from here.

Moshe Golomb


Moshe founded Praxell using his 20 years of management, business development, and financial experience. He holds a BS in economics and business administration and an MBA in banking and finance from Tel Aviv University.


CTO, General Manager

Ilan has over 25 years of experience in software engineering, quality assurance, and management in the technology industry.

Eitan Ram

General Manager, Gift Cards

Eitan has over 20 years of operations and systems experience in the stored value software and POS network industries.

Barry Kessler

General Manager, Reloadable Products

Barry Kessler has over 25 years of experience delivering product innovation, business development and operations management for prepaid and other payment-related businesses.